Self-report measure

Social Desirability

Measures the pull to present oneself favorably, both to others and to oneself.

You learn how much you lean toward answers that others would approve of.

For anyone curious how much they answer the way they think others would approve.

Start the test

Pay $5 before you start. The full report and PDF are included.

Your answers stay private.

It comes from assessment research on the pull to give socially approved answers.

Sample result, example data. Illustrative chart with invented scores; it does not describe any real respondent.

What this test is

Welcome. Measures the pull to present oneself favorably, both to others and to oneself.

The measure

It has 30 items, each answered on a 5-point (Very Inaccurate … Very Accurate) scale. Its scores cover Impression-Management and Self-Deceptive Enhancement.

At a glance

Items

Response scale

5-point (Very Inaccurate … Very Accurate)

Est. time

~4 min

Subscales

Access

Pay before you start · $5, or $3 to repeat · full report and PDF included

What it measures

This questionnaire looks at two related tendencies: shaping the impression you make on other people, and seeing yourself in an especially positive light. Both are common, and neither is a flaw in itself.

Your report

Your report summarizes each part in plain language.

Sample report preview

The report opens with a profile of your scores on each of the 2 scales (Impression-Management and Self-Deceptive Enhancement), drawn on a common scale so the highest and lowest areas stand out. Each one then receives a short plain-language explanation of what a higher or lower standing describes. It closes with guidance on reading the results and on the limits of self-report.

Report contents
Section	What it shows
Subscale scores	Your score on each of the 2 subscales.
Comparisons	How your scores compare with a published comparison group.

The test and full report with a downloadable copy are $5.

How would you like to use it?

For yourself

Take it yourself and receive a written score report you can download as a PDF. When you are signed in, your results are saved so you can retake it later and follow how your scores change over time.

$5 paid before you start, and $3 for each retake

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For researchers

Sign up as an Implicitify researcher to use the full suite of measures in your studies, or pay for each test you give. Research pricing is still being set, so we will confirm it with you when you get in touch.

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